Managing and effectively marketing a diverse library of content can be a daunting challenge for educational providers – particularly those who serve diverse and distinct audiences. This session examines the strategic utilization of EthosCE as a tool for streamlining content management and enhancing marketing efforts. By harnessing the capabilities of the platform, organizations can centralize their content, learner data, streamline workflows, and gain actionable insights to drive informed marketing strategies.
Great Valley Publishing, an early adopter of EthosCE, will provide case studies and practical insights learned over their 14 years with EthosCE.
Learning Objectives:
Attendees will discover how leveraging EthosCE’s functions can empower educational providers to efficiently organize their product portfolio, optimize marketing campaigns, and ultimately achieve sustained growth and competitive advantage in the dynamic landscape of continuing medical education.